Category: Design

All too often, design in business is misunderstood and misrepresented. For some, design is simply a commodity that you can quickly buy off the shelf and plug into your business, for others, it is seen as an extra expense and something that they would rather face later on down the road in their business. Many business owners just don’t realize that design is at the core of many, if not all, of the brands that we know and love and