What is an ERP and why you should implement it in your business?

ERP stands for Enterprise resource planning. It refers to tailored software that helps big and small companies run their business in all their day-to-day processes throughout all the departments of the organization. Think of an ERP as a company’s primary source of data, the heart of shared information, a cloud-based software that provides effective automation . . .

The Power of Insight: Why Robust Reporting is Essential for Your Business

In the dynamic world of e-commerce, staying ahead of the competition requires more than just a great product and a user-friendly website. To thrive in today’s market, businesses must harness the power of data through robust reporting capabilities. In this article, we’ll delve into why comprehensive reporting is not just a tool but a cornerstone . . .

Why creating video content is so important for your marketing strategy

Video has become a vital tool that marketers and business owners use to promote their products and services. Whether they are live videos, animated, recorded with a smartphone, or created with stock images, this dynamic content allows you to connect with your target audience, get them to know your business better, make them feel closer . . .

E-commerce: Recipe to avoid the Black Friday and Cyber Monday hangover

We know that you have been preparing your e-commerce marketing strategy for a while; your marketing team, social media channels, and email marketing campaigns are ready for the year’s best offers. Your team and stock are ready to shine during Black Friday and Cyber Monday (BFCM). The question is, will your strategy stop there? Yes, . . .

How to leverage IG to increase your brand awareness and membership revenue

The “Instant-Telegram” application created back in 2010 and well-known today as Instagram has helped thousands of businesses grow their online presence and increase membership revenue through their primary focus: to keep the audience engaged by delivering relevant and interesting content that will convert into loyal clients investing in your product or service. Now, let’s get . . .